Brand Identity package created for the a great local photographer, and overall awesome person Ty Wynn.
Client direction given was "I want approachable old Hollywood glam."
For the logo the client wanted to bring his personality into the logo. That said the logomark illustration is based on the client's trademark bowtie he wears. The logo type is a custom type based off a few different geometric typefaces.
We also wanted to create a flexible system for all the applications the logo would be used on, from watermarks, to stationery, to the web.
The color palette and elements were carried over out all print pieces and to the web.